LOCAL TOURIST PERCEPTION TOWARDS HOMESTAY: A STUDY IN MASJID TANAH, MELAKA

Hartini Adenan, Dina Syamilah Zaid, Siti Mahera Ahmat Amin, Dziela Muhammad Parid

Abstract


Homestay is significant because it is regarded as a potentially good product in promoting the country as well as getting the community involved in the tourism industry through rural tourism. There are questions about infrastructure and promoting of Homestay towards local tourist perceptions should be emphasized. In this regard, the study aims to examine the local tourist perceptions towards Homestay in Masjid Tanah, Melaka. The factors studied in this study are the factor of infrastructure and promotion. The findings show that most tourist have good awareness towards Homestay itself.

 

Keywords: Infrastructure, Promotion, Local Tourist


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