The Journal of Business Innovation (eISSN: 2600-836X) is a fully referred journal published annually by the Universiti Islam Melaka (UNIMEL) Publisher in collaboration of the Faculty of Business Innovation and Technology, UNIMEL. Its main objective is to provide a platform for publication in Management, Marketing, Accounting, Entrepreneurship, Economic, Islamic Finance and Banking, of research based articles locally or internationally.
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| Posted: 2024-07-01 | |
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| Posted: 2024-07-01 | |
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Vol 8, No 1 (2023): Journal of Business Innovation
Table of Contents
Articles
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Nurulhayah Muhamad, Norhawina Wirman, Nurul Liyana Hussin, Maryam Mohd Esa, Norhazanah Miskan, Norzaimah Zainol
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1
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He Shujun, Liu Shiya, Cao Xiangbo, Nor Saidi Mohamed Nasir
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10
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Tu Dongxue, Nor Saidi Mohamed Nasir, Zhong Jianyan, Jiang Rui, Luo Jing
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23
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Cao Xiangbo, He Shujun, Liu Shiya, Nor Saidi Mohamed Nasir
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38
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Liu Shiya, Cao Xiangbo, He Shujun, Nor Saidi Mohamed Nasir
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51
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Farah Saniah Mohd Zabidi, Maryam Mohd Esa, Nor Hazanah Miskan, Sarimah Ahmad, Noor Azlin Mohd Kasim
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65
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Nurul Liyana Hussin, Nur Hudar Nazar, Nurulhayah Muhamad, Maryam Mohd Esa, Nor Hazanah Miskan
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78
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Nor Hazanah Miskan, Nurulhayah Muhamad, Maryam Mohd Esa, Nurul Liyana Hussin, Farah Saniah Mohd Zabidi, Luqman Ahmad
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88
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Maryam Mohd Esa, Nurulhayah Muhamad, Farah Saniah Mohd Zabidi, Nurul Liyana Hussin, Nor Hazanah Miskan, Norzaimah Zainol, Roszi Naszariah Nasni Naseri
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95
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Zurairah Jais, Salbiah Nur Shahrul Azmi, Siti Nur Asneda Mohd Nazim, Nor Izzuani Izhar
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102
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Nor Saidi Mohamed Nasir
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113
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Norzaimah Zainol, Nurulhayah Muhamad, Nur Inani Ibrahim, Nurul Liyana Hussin, Maryam Mohd Esa, Nor Hazanah Miskan
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121
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Huang Jiamin, Deng Haoming, Huang Rui, Mo Di
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130
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Deng Haoming, Huang Rui, Mo Di, Huang Jiamin
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139
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Roslinawati Ibrahim, Noor Fariza Mohd Hasini, Nurul Aini Md Rais, Nor Aini Idris, Hani Hazirah Baharudin
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148
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Suhailah Ibrahim, Suzana Ab Rahman, Hamidah Norman, Noor Fariza Mohd Hasini, Roslinawati Ibrahim, Nurafiedah Abd Majid
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161
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Bi Xinyu, Li Nanxi, Wu Mali, Xie Juanhong
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170
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Suzana Ab. Rahman, Ronizam Ismail, Khairunnisaq Najwa Hasmidi
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178
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Noor Fariza Mohd Hasini, Nur Safinah Ibrahim, Roslinawati Ibrahim, Nurul Aini Md Rais, Nurul Afiqah Abd. Rahman
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188
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Nadiah Ishak, Mahirah Zulkefli, Nadzirah Md Yusop, Muhammad Hazwan Jamal, Zuraida Hanim Zaini
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198
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Nor Saidi Mohamed Nasir, Zamry Gafar, Sarimah Ahmad, Noor Azlin Kasim
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208
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