BAMKT en

Faculty of Business Innovation and Technology

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Bachelor of Business Administration (Marketing) (Hons.)

Recognition Code                : (N/340/6/0568) 06/20 (MQA/PA4554)
Duration of study                 : 3 1/2 Year (7 Semester)
Intake                                  : May / June / July / December
Mode of Study                     : Fulltime
Registration Fees                : RM435.00
Tuition Fees (Local)            : RM 29,609.00 *Excludes Hostels
Tuition Fees (International) : RM 29,609.00 *Excludes Hostels
Hostel Fees                         : Hostel fee starts from MYR 120 - MYR 350 depending on the room category


Admission Requirements :
  1. PASS Sijil Tinggi Persekolahan Malaysia (STPM) with minimum requirement 2 principal (Grade C);  or;
  2. PASS STAM with minimum grade of Jayyid, and passed Mathematics and English at SPM level; or
  3. Qualifications equivalent to Diploma in related fields or Advanced Diploma (Phase 4 or 5, MOH); or
  4. Matriculation / Foundation Eligibility with a minimum CGPA of 2.00 of 4.00 or equivalent qualification.

    Note: The passage of Mathematics and English at SPM level for candidates (1) and (2) may be excluded
    if the qualification contains Mathematics and English subjects and their achievements
    equivalent / more than the requirement to pass the subject at the SPM level.
Career Prospects:
  1. Marketing Officer / Executive
  2. Marketing consultant
  3. Public Relations Officer
  4. Strategic Organization Planner
  5. Entrepreneur
Program Stucture
Semester 1 Semester 3 Semester 5 Semester 7
  1. Hubungan Etrik 
  2. Komunikasi 3
  3. English For Communication 1
  4. Tilawah Al-Quran
  5. Prinsip Pengurusan
  6. Matematik Perniagaan
  7. Gelagat Pengguna
  8. Komunikasi Pemasaran Bersepadu
  9. Keusahawanan

 

  1. Pengurusan Produk
  1. Pemasaran Perkhidmatan 
  1. Psikologi Dari Perspektif Islam
  2. Kaedah Penyelidikan
  3. Perakaunan Pengurusan
  4. Fiqh Peruncitan
  5. Pengurusan Peruncitan
  6. Pengurusan Operasi
Semester 2 Semester 4 Semester 6 Semester 8
  1. Bahasa Arab Asas
  2. Prinsip Pemasaran
  3. Mikroekonomi
  4. Komunikasi Perniagaan
  5. Sistem Pengurusan Maklumat
  6. Pasaran Dari Perspektif Islam
  7. Pemasaran Perniagaan (B2B)
  1. Ko-Kurikulum
  2. Bahasa Arab Lanjutan
  3. Makroekonomi
  4. Pengurusan Kewangan
  5. Pengurusan Pemasaran
  6. Tamadun Islam & Tamadun Asia (TITAS)
  7. Fiqh Ibadat
  8. Academic Writing
  1. Psikologi Untuk Golongan Profesional
  2. Statistik
  3. Prinsip Kewangan
  4. Undang - Undang Perniagaan
  5. Asas Ekonomi Islam
  6. Pengurusan Sumber Manusia
  1. Etika Perniagaan
  2. Kaedah Projek
  3. Pengurusan Saluran Pemasaran
  4. Pengurusan Franchais
  5. Aqidah & Isu-Isu Semasa

                         Semester 9                     

    1. Latihan Industri 

Contacts

  University College Of Islam Melaka 
Batu 28, Kuala Sungai Baru,
78200 Melaka, Malaysia. 
  This email address is being protected from spambots. You need JavaScript enabled to view it.
   +606-3878382
  +606-3878411

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  • Last Modified: Wednesday 17 February 2021.