EMPOWERMENT OF PERFORMING ARTS AS AN ASSET OF CULTURAL TOURISM IN AN EFFORT TO IMPROVE THE ECONOMY OF THE PEOPLE OF WEST SUMATRA

Abstract

Performing arts can improve the economy of the people of West Sumatra, one of which is in he area of Padang Panjang City and Tanah Datar Regency. Performing arts are technically learned and owned thoroughly by elementary school students and junior high school students. Performing arts in tourist attractions such as Minang Fantasi, Istano Basa Pagaruyung, and Puncak Pato in the tourist attractions of Padang Panjang City and Tanah Datar Regency have not been touched by the local government. For this reason, attention from the local community and the government is needed. So, this paper aims to examine and analyze the empowerment of performing arts as a cultural tourism asset in an effort to improve the economy of the people of West Sumatra. This research uses a type of qualitative research whose analysis uses reasoning in data processing on the answers obtained from observations and interviews. The technique used to analyze the data is the Triangulation technique.The findings of this study require educational institutions, curriculum, educational direction, financing, and creative communities. The creative industry for the economic field can be done by: owning, building, protecting, preserving, developing, and supervising. Therefore, innovation towards performing arts is needed for a very strong expression in the context of efforts to improve the community's economy in empowering performing arts in Sumantra