Journal of Business Innovation


Journal of Business Innovation (ISSN: 0128-3189 / eISSN: 2600-836X) is fully referred journal published annually by Publisher of Universiti Melaka (UNIMEL) with collaboration of the Faculty of Business Innovation and Technology, Universiti Melaka (UNIMEL). Its main objective to provide a platform for publication in Management, Marketing, Accounting, Entrepreneurship, Economic, Islamic Finance and Banking, of research based articles locally or internationally.


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Gateway to Human Psychology
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 Faculty of Business Innovation and Technology
Universiti Melaka
Batu 28, Kuala Sungai Baru, 78200 Melaka, Malaysia.
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